Creative Marketing Copywriter (45092)

Job title: Creative Marketing Copywriter
Job type: Full-time
Emp type:
Salary type: ZAR/month
Location: Cape Town
Job published: 22 May 2025
Job ID: 45092

Job Description

We are a Pinelands-based e-commerce and financial services business, and we are seeking a highly skilled and dynamic professional to join our team as a Creative Marketing Copywriter based in Pinelands, Cape Town.

Apply using this link: https://intelligent-debt-management.simplify.hr/vacancy/11xqjp

We are looking for a skilled, creative, conceptual copywriter with at least 5 years of experience in conceptualising and producing engaging copy for through-the-line channels including, but not limited to ATL, BTL, direct marketing and digital.

The candidate should have a strong background in financial writing, and extensive agency or marketing experience, specifically in creating compelling marketing copy for a range of channels including, but not limited to, Google Ads, PMax Ads, social media, WhatsApp, and website landing pages.

A keen understanding of the financial services industry is a must. Debt counselling knowledge is advantageous.

You should be adept at interpreting briefs, adhering to brand guidelines, and working both rapidly and accurately, in alignment with internal processes.

Key responsibilities:

Copy production

  • As a key resource in the In-House Agency, you will conceptualise and produce compelling, impactful copy across our brands and platforms
  • You will ensure your copy aligns with brand guidelines and design industry standards
  • You will have an acute visual imagination and be able to conceptualise how campaigns may be represented by the design team
  • You will be adept at every kind of copy production, from social media posts, banner copy, web copy, and display ads, to Google Ads, scripts, and more
  • You will report to the In-House Agency Lead, who will provide you with project specifications and deadlines

Key attributes and competencies

  • A team player, above all else
  • Agile, flexible, and calm under pressure
  • A positive attitude
  • Accuracy while multitasking
  • Flawless copy
  • Strong sense of self-discipline and ethics
  • Organised, with good time-management skills

Requirements

  • A bachelor's degree in marketing, copywriting, communications, or a related field
  • Proficient in MS Office 365, Google Docs, Asana, Microsoft Teams
  • Proven experience as a financial copywriter (non-negotiable)
  • Exceptional writing, with a stand-out portfolio that demonstrates conceptual thinking and execution thereof across channels
  • Strong digital skills
  • Proofreading skills
  • Familiarity with SEO is an advantage
  • Deadline-driven, with strong project management skills
  • Good presentation skills
  • Strong administrative and organisational skills
  • Must align to IDM's values

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